Archive for 2014

And this year’s top ads on YouTube are...

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It used to be that the great ads of the year were released during the Big Game. One day a year, we were treated to funny, touching, and memorable ads during the game that we rewatched online afterward (remember The Force or the Old Spice man?).Today, brands have stepped up their game on YouTube and...

YouTube Music Awards are back for an encore

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To celebrate creativity and innovation in music on YouTube, we’re once again hosting the YouTube Music Awards, in partnership with Kia Motors and executive producer VICE Media - but in a very different way.This March, YouTube will celebrate and award the artists to watch in 2015...

Music on YouTube that hits the right note

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You didn’t just watch "All About That Bass" 200+ million times on YouTube. You watched Meghan Trainor perform it live for the first time ever and later with Jimmy Fallon and The Roots. You used the song in tens of thousands of your videos, like covering it with an upright bass. Your...

Pwn, share, repeat with YouTube on PlayStation 4

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Gaming on YouTube is all about sharing. Sharing your favorite funny moments from Far Cry 4. Avoiding as many Aliens as you can. Even sharing your old video games.That’s why starting today you can share gameplay directly to YouTube on PlayStation 4 like a bawss, and watch all the...

YouTube Space New York: You can make it here

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Since the launch of the YouTube Spaces in London, Los Angeles and Tokyo, thousands of videos have been created in these collaborative facilities that have informed, entertained and inspired legions of fans.In November, the fourth YouTube Space will open in the heart of Manhattan at Chelsea Market, with...

Investing in creativity

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Over the past four years, YouTube has gone through a dramatic transformation. We’ve seen the fidelity of our videos evolve from the grainy footage of webcams to the crystal clear beauty of 4K. We’ve seen teenagers who began by vlogging in their bedrooms emerge as media heavyweights, with passionate...

Unearth your country roots with Tim McGraw and Bennett Miller, live from the Hammerstein Ballroom

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Ten of his 13 album releases have reached #1 on the Top Country Album charts. He’s married to the gorgeous and talented Faith Hill. And he’s never seen without a cowboy hat. Who else could we talking about but the immensely talented Tim McGraw?Tonight, Tuesday, September 16, the star is performing live...

The power of finding your tribe on YouTube

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Today's guest post is from Ann Shoket, Editor-in-Chief of Seventeen magazine.The first-ever YouTube issue of Seventeen magazine hits stands today and celebrates the new generation of stars we love. But we obsess over YouTube stars for different reasons than we like traditional Hollywood...

Laugh, learn & give at the School of YouTube

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(Cross-posted on the Google for Education blog.)This September, as millions of young people head back to the classroom, we’re opening our digital doors to a brand new type of school--and you’re all invited. The School of YouTube will see many of your favorite YouTube stars learn or teach something new....

#ProudToPlay: Celebrating equality for all athletes

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From the Sochi Olympics to the recent NFL draft, this year has seen a growing, global conversation about the lesbian, gay, bisexual, and transgender (LGBT) community in the world of sports. Many LGBT athletes are sharing their stories on YouTube, and the support they’re getting from teammates and fans...

Celebrating nine years of YouTube through music

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Trololo! YouTube turned 9 this May. And what multitudes are contained in that vast near-decade of video?To call out just a few highlights in YouTube history, there are more than 120,000 videos inspired by “Let it Go” (based on videos posted with that title), half a million by “Gangnam Style,” and a...

Announcing the viral video trends for 2014

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Loyal viewers,The wait ends today. After months of development, we’re excited to reveal our slate of upcoming viral video trends for 2014.Since 2005, YouTube's staff has worked tirelessly behind the scenes, meticulously crafting the viral videos and Internet memes you've come to know and love. From...

VICE News launches on YouTube

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We know how important it is for you to access news on YouTube: Since February 1, there have been over 90,000 videos relating to the Ukraine protests uploaded to YouTube and these have been viewed more than 25 million times from around the world. We’re proud of our partners—from citizen journalists to...

More love for playlists and a new look for YouTube

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The way you watch YouTube keeps changing, so we’re making a few tweaks to YouTube to keep up with you. Starting today you’ll see some changes to make it easier to find what you want to watch on YouTube and collect playlists to watch again and again.Like a playlist, watch it from...

The YouTube 2014 Ad Blitz winners have been crowned!

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While the Big Game champions may have been determined by the cleats on the field, the advertiser champions were chosen by you on YouTube.You cast your votes for your favorite game day commercials on YouTube Ad Blitz 2014. After a week of intense competition, we crunched the numbers and are ready to...

Catch a sneak peek of the 2014 Super Bowl commercials

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The wait is over, football fans: from today you can get a sneak peek of some of this year’s Big Game ads right here on YouTube. For the first time ever, the YouTube Ad Blitz pregame gallery will feature teaser commercials to watch all in one place.This year’s Ad Blitz channel will feature:Teasers:...

YouTube hits the slopes at Sundance

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Bundle up, film fans! In an effort to introduce you to new creative talent, showcase the best of independent cinema and show our support for artists and innovative storytelling, YouTube is partnering with the Sundance Institute at the 2014 Sundance Film Festival, which kicks off today.First, check...

YouTube Nation: Discover something great, every day

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One of our favorite things about YouTube is that "Oh Man!" moment when you stumble across that cool new channel you've never heard of, or that awesome video from the other side of the planet you know everyone's going to be talking about tomorrow.Now there's a new way to connect with all those videos,...

Meet your January On The Rise nominees

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In our monthly On The Rise program, we identify four partners whose channels drive significant YouTube watch time but haven’t yet reached the 100,000 subscriber mark. With your help, we’re sharing with you four dedicated partners who’d like your help to jump-start their audience development and channel...
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